Kobo Sport Institute

The Institut KOBO SPORT offers higher education and professional diploma programs for individuals aspiring to build careers in the sports industry. Our mission is to equip future sports leaders, coaches, journalists, and managers with the technical, managerial, and ethical skills required to raise the standards of African sport.

Key Programs

Sports Management & Administration

Gain the strategic and operational expertise to manage clubs, federations, and sports organizations effectively.

Highlights
  • Sports event management & marketing
  • Club governance & finance
  • Leadership & communication in sport
  • Practical internships with partner organizations
Ideal For:

Aspiring sports administrators, club managers, and federation executives.

Sports Coaching & Technical Training

Learn how to design, implement, and evaluate modern training programs for athletes at all levels

Highlights
  • Coaching methodologies & performance analysis
  • Psychology of sport & athlete motivation
  • Talent identification & long-term athlete development
  • Field practice with youth teams
Ideal For:

Athletes transitioning into coaching, PE teachers, and technical trainers.

Sports Journalism & Media Communication

Master the art of storytelling in sports — from reporting and commentary to digital content creation.

Highlights
  • Broadcast & digital journalism techniques
  • Sports photography and video production
  • Ethics and integrity in sports media
  • Partnerships with local media outlets
Ideal For:

Aspiring journalists, sports commentators, and digital media professionals.

Sports Marketing & Sponsorship

Understand how to build, promote, and monetize sports brands and events.

Highlights
  • Brand partnerships & sponsorship strategy
  • Fan engagement and social media
  • Sports merchandising
  • Event promotion and ticketing
Ideal For:

Athletes transitioning into coaching, PE teachers, and technical trainers.

ELIGIBILITY CRITERIA

Conditions For Admission

The folllowing are some of the requirements that are expected to be met before admission

  • Passion for sport and the sports industry
  • High school diploma or equivalent
  • Good command of French (written and oral)
  • Motivational interview with our teaching team

REGISTRATION PROCESS

1

Submission of the application file online

2

Study of the file by our educational committee

3

Motivational interview with our trainers

4

Confirmation of admission and administrative registration

Get Started

Take your career to the next level with the Institut KOBO SPORT

A question? A project? Don’t hesitate to contact us

Program Enrollment Application